Going forward, long-term success and higher market shares will depend on more than just having the best product on the market. Costs are being continually optimised and innovations often provide just the briefest competitive edge. Lasting growth will therefore hinge on deploying even more professionalism in new customer business and on retaining the existing customer base. This is a situation that applies not least to the automotive industry, a sector characterised by multi-layered sales, add-on and standard service structures. And it affects the car, commercial vehicle, new and used vehicle, automotive spares, OEM or trade, vehicle and service businesses.
Do you always have enough leads in the pipeline for every market and segment? Are all leads professionally and successfully followed up, no matter which channel they come from? Do you have all the key information you need about your customers to extract the full market potential? Are you in dialogue with the right customer in the right place with the right topics? Are you harnessing every single cross-selling and up-selling opportunity? Are your sales costs at an optimum level? Does the customer experience your brand promise every time you are in contact? Can you always quickly and reliably win back customers who have had an unsatisfactory experience? Do you have an overview of all the key management parameters? Do you systematically and comprehensively leverage customer feedback to steer your business on an ongoing basis?
If you cannot answer "yes" to all these questions and you would like to know more about the innovative, tried-and-tested solutions and the practical, hands-on experience of our Automotive team, we need to talk.
Are you ready?